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WeChat Pay to reportedly take on Google Pay and Paytm in India later this year

Chinese tech giant Tencent is looking to enter India‘s payment market with a UPI-based (Unified Payments Interface) WeChat Pay app, according to Entrackr. The report notes Tencent execs met with the National Payment Corporation of India (NPCI) three weeks ago to discuss obtaining a license, with plans to launch the service in May or June. In the already saturated UPI …

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Yunji, a startup that enables social commerce via WeChat, files for $200M US IPO

China’s Pinduoduo was all the rage in 2018 as the e-commerce upstart quickly rose to challenge Alibaba and raised $1.63 billion through a Nasdaq listing. Much of its success was attributable to its link to WeChat, China’s messaging leader. Now, another emerging e-commerce player that has leveraged WeChat is gearing up for a listing in the …

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The 5 Best Luxury Selling Tactics for WeChat’s Mini-programs

Since their launch in January 2017, WeChat’s mini-programs have enjoyed explosive growth. Luxury brands are able to create their own smaller “apps within the app”, enabling prospective consumers to peruse and purchase without leaving the main WeChat application. According to a report released by Kukeduo, a third-party mini-program developer, there were approximately 600,000 mini-programs available online …

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